Tag: Social media

Why do so many marketers focus on visual content in social media campaigns and why should you follow in their lead? Here are the most crucial reasons why!

5 Reasons Why Your Social Media Campaign Should Focus on Visual Content

Visual content is increasingly becoming the most important type of content when it comes to social media marketing. Given the fact that selfies and viral videos are literally everywhere these days, using visual content when promoting your business on social media is not merely an option anymore, but an absolute necessity.

According to the Social Media Marketing Industry report by Social Media Examiner, 74% of social media marketers use visual assets in their social media campaigns. Therefore, if you want to keep up the pace and play with the big guns, you need to start using visuals to your advantage. That way, you will grab the attention of a much larger audience and effectively engage them in your brand.

But, why do so many marketers focus on visual content in the first place and why should you follow in their lead? Here are the most crucial reasons why, so read on.

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The search for images to use on social media can be a difficult one. There are so many things that you have to think about! Does it fit my topic? Is it a great image? Can I legally use it? Should I credit the source? But it doesn’t really need to be that difficult. In this post, you’ll find an easy, step-by-step guide to choosing the perfect social media images that will grab attention and sell your brand, all completely legal

Choosing The Right Images For Social Media Posts

The search for images to use on social media can be a difficult one. There are so many things that you have to think about! Does it fit my topic? Is it a great image? Can I legally use it? Should I credit the source?

But it doesn’t really need to be that difficult. In this post, you’ll find an easy, step-by-step guide to choosing the perfect social media images that will grab attention and sell your brand, all completely legally.

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Social Media Marketing Tools you should be using

5 Social Media Marketing Tools You Should Be Using

If you are still manually tracking mentions and tweets, spending hours to find good content to share with your audience, and cropping images the old-fashioned way (or not bothering with social media images’ sizes at all), then it’s time to say goodbye to these outdated rituals of social media management. While you may already be familiar with some of the larger names in social media marketing – like Buffer – making social media marketing easier doesn’t stop there.

There are countless social media tools and apps competing for your time and money, but you can’t buy them all, and you don’t need to settle for a product that doesn’t work for you. Here are five of our favorite free social media marketing tools. We use them every day, and we encourage you to add these to your toolbox as well.

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